Strategy is one of the most used but least understood words in any organization’s lexicon. CIOs want clearer business strategy to improve IT’s performance. Business leaders want clearer IT strategy to ensure they can create successful products and services. Architects have an excellent opportunity to lead the way by designing, implementing, and managing a strategy-to-execution process. This session will provide a process framework for clarifying vision, translating it into crisp strategies, identifying the capabilities required for strategy realization, and identifying the work that creates the most value for the organization.