Understanding a digital business is critical in the success of any architecture initiative. Based on the ITABoK a digital business is one in which technology drivers fundamentally impact the behavior and value generated by the business model. In non-profits this may be interpreted as the value model or mission model. The goal of architecture in the ITABoK is to optimize the outcomes from technology impacts to the business model and the value it generates for customers and shareholders.

https://btabok.iasaglobal.org/wp-content/uploads/2019/09/BUSINESS-MODEL-CANVAS.ppt

Strategic PlanningEnsure the organization strategy is being formulated to ensure most value can be derived from current and future technology
Business PlanningEnsure that tactical and operational objectives for the period of the plan can be achieved in a way that derives most value from technology investments while factoring in architectural concerns & constraints
Architecture AdvisoryEnsure that proposed solutions are best aligned with business outcomes; ensure advisory requesters have a clear understanding of existing capabilities to optimise reuse opportunities and ensure well-governed architecture delivery
Architecture ReviewEnsure that reviewed architectures are consistent with the current governance and policy, issue waivers when required, request governance updates as identified.
Architecture CommunicationEnsure that architecture successes & activities are clearly and consistently articulated to business and technology personnel.
Program ManagementIdentify & ensure that significant architecture requirements are identified and architecture plans are factored into organization programs
Project ManagementIdentify project level architecture considerations and prioritize accordingly, work with project teams to identify appropriate approach and delivery processes and procedures (e.g. ALM)
Project Risk ManagementIdentify significant architectural risk, record, report and manage
Demand Management PlanningCollaborate with program management, relationship management and business groups to assess and plan for demand
Portfolio PrioritizationDevelop/Review business cases to ensure optimal investment mix is selected that will deliver most value to organization.
Technology Adoption LifecycleIdentify, track, evaluate and translate future technology for organization