3Q/4Q 2015 Business Trends Survey Report
Growth Slows for U.S. Economy –
Overview:
The August 20 – September 9 survey of 2,215 corporate respondents also shows a downturn in 4Q sales pipeline projections, with global Slowdown in Growth for the U.S. Economy
3rd Quarter 2015 Sales.
Putting the Findings in Context. |
Customer Spending.
Another 48% say their customers have either a Yellow Light to spend (i.e., spending is downsized, though not completely
Job Market. |
Seasonal factors account for some of this softness. Since 2010, all but one of ChangeWave’s September surveys have registered a Note that small- to mid-sized companies are much more likely to report slower hiring growth.
4th Quarter 2015 Sales Pipeline.
Impact of the Global Economy
Respondents were also asked whether the current state of the global economy is causing their company to make any adjustments to 4th
Nearly one-in-five (19%) report the current state of the global economy is causing their company to Decrease 4th Quarter sales
To put this in perspective, when a similar question on global tensions and uncertainty was asked a year ago, just 7% said they were
Capital Spending. |
Availability of Credit.
Price Pressures. |
Importantly, downward price pressures represent a double-edged sword – while good news for consumers, lower prices often result in
Ability of Companies to Purchase Commodities.
Bottom Line: There are signs of tightening in the 4th Quarter sales pipeline as well.
These results show the current state of the global economy is exacting a toll on U.S. business growth, with nearly one-in-five
At the same time, the slowdown in growth is resulting in downward price pressures. And though this may be welcome news for consumers,
Summary of Key Findings
|
Slowdown in Growth for the U.S. Economy 3rd Quarter Sales
Softness in U.S. Job Market
|
Tightening in 4Q Sales Pipeline
Global Economic Conditions Having Negative Impact
Availability of Credit
|
Sluggish 4Q Cap Spending Slightly Reduced Visibility for 3Q Sales Pipeline
Downward Price Pressures
Ability to Purchase Commodities
|
||||||||||||||||||||||||||
If you have any questions about your 451 Alliance membership, please contact Duncan.Bowling@451Research.com.
451 Research, LLC does not make any warranties, express or implied, as to the information presented in this report.